A Step-by-Step
guide by property lane
Selling a property is one of the most significant decisions you’ll make, and at Property Lane, we understand that it’s not just about the sale—it’s about the emotions, memories, and future plans attached to your home. Whether you’re upsizing, downsizing, or relocating, our experienced team is here to guide you every step of the way with a professional yet warm approach. Below, we’ve outlined our property selling process to help ease your mind, answer key questions, and ensure you feel supported throughout the entire journey.

Step 1Expert Advice and Initial Consultation
Every sale begins with a conversation
The journey starts with an initial consultation, where we take the time to understand your unique circumstances, timelines, and goals. At Property Lane, we believe in delivering personalised real estate services tailored to your needs. Our team will provide an honest and realistic appraisal of your property, discussing market conditions, comparable sales, and strategies to maximise your home’s potential. This is your opportunity to ask questions about costs, selling timeframes, and the best approach for your property type and location.

Step 2Property Preparation – Maximising Value
First impressions matter
Before your property hits the market, it’s important to present it in the best possible light. Our team will guide you through the process of preparing your home for sale, with tailored recommendations ranging from minor repairs and decluttering to full home staging. We work with a network of trusted professionals who can assist with everything from landscaping to painting, ensuring your property stands out. Our interior decoration expertise also comes into play here, helping to highlight your home’s unique features and create an inviting atmosphere that appeals to buyers on both a practical and emotional level.

Step 3The Power of Our Extensive Database
Leverage our extensive buyer network.
One of the key advantages of working with Property Lane is our access to our extensive database of active buyers looking for properties just like yours. These are individuals who have already expressed interest in purchasing property on the Sunshine Coast and are often ready to make quick decisions. This direct access to serious buyers can help reduce the time your home is on the market and, in some cases, even eliminate the need for further public marketing. Our database gives your property a head start, generating early interest and momentum before launching a broader marketing campaign.

Step 4Targeted Marketing and Advertising Campaigns
Reach the right buyers with precision marketing.
To ensure your property reaches the widest and most relevant audience, we create a customised marketing plan designed to highlight your home’s best features. Our campaigns use a mix of online and offline channels, from premium real estate websites to social media platforms, as well as targeted advertising within the local community. High-quality professional photography, virtual tours, videos and engaging property descriptions are all part of the strategy to capture buyers’ attention.
We’ll also create visually appealing marketing materials using tried and tested strategies. These visuals are designed not only to showcase your property but also to evoke feelings of warmth, comfort, and trustworthiness, ensuring potential buyers feel connected to your home before they even step through the door.

Step 5Managing Inspections and Open Homes
Creating the perfect environment for inspections.
Once your property is on the market, we will manage all aspects of inspections and open homes. We understand that this can sometimes be an emotional process, as strangers walk through your home, assessing its suitability for their needs. At Property Lane, we take the utmost care to ensure inspections are smooth, well-coordinated, and respectful of your privacy. We will guide you on how to present your property for each open home or private inspection to make it as appealing as possible while keeping you informed every step of the way.

Step 6Campaign Management and Communication
Regular updates, so you’re never left in the dark.
Communication is key throughout the selling process. We pride ourselves on our ability to provide clear and consistent updates, ensuring you’re always in the loop. From regular feedback after inspections to market updates and buyer interest reports, you’ll have a clear understanding of how your campaign is progressing. We believe in building trust through open dialogue, so you can feel confident that everything is on track. Our team is always available to answer questions and provide reassurance, helping to reduce any anxiety you may feel along the way.

Step 7Handling Offers and Negotiations
Expert negotiation on your behalf.
Receiving an offer is an exciting moment, but it’s also the stage where having a skilled real estate agent becomes crucial. Our experienced team at Property Lane is here to handle all negotiations with potential buyers, ensuring you get the best possible price for your property. We understand the art of negotiation, balancing the buyer’s needs with your own, and always advocating for your best interests. Our aim is to make the negotiation process as transparent and stress-free as possible, keeping you informed and comfortable with each decision.

Step 8Follow-Up and Producing Results
Seamless coordination to finalise the sale.
Once you’ve accepted an offer, our team will work diligently to ensure all legal and contractual aspects are handled with precision. From organising building and pest inspections to liaising with solicitors, we manage the entire process, so you can focus on your next steps. Our commitment to follow-up continues even after the sale, as we assist with any final details to ensure a smooth transition for both you and the buyer.
Key concerns addressed

Timeframes
From the initial consultation to the sale, the process typically takes several weeks, depending on the market and your specific situation. We’ll provide a realistic timeline upfront, so there are no surprises.

Costs
We’ll outline all costs associated with selling your property, including agent commissions and marketing fees, ensuring complete transparency.

Inspections
We manage all inspections, taking care to prepare your property and providing feedback after each one. We will work with you to arrange private inspections with qualified buyers and/or open homes.

Tenanted Properties
We’ll take care of everything for you when managing the sale process with your tenants including appointments, required forms and regular communication. We apply current legislation and understanding when working with your tenants and property manager ensuring you don’t need to worry about a thing.

Communication
You’ll never feel out of the loop. We believe in proactive communication, ensuring you are informed and reassured at every stage.
Ready to take
the next steps
If you’re considering selling your property, we’d love to hear from you. Contact us today for a personalised consultation and let us guide you through every step of the selling process with care, expertise, and attention to detail.
Recent Property Sales
Be the first to know
Property Lane Off Market SALES
Sign up now and be notified of properties available for
rent or sale prior to hitting the online market.
See what our clients have to say





























































































































































































































































































